Salone del Mobile has been one of the leading design events since its first edition in 1961 making the city of Milan burst with creativity and innovation year after year. Join us in this article that will take you on a trip through every name of the design world that plays a role in this design fair. From Italian interior designers to galleries and craftsmanship, you can find all the essential infos on the event you need hee.
Launched in Milan in 1961 as a vehicle for promoting Italian exports of furnishing and accessories, the Salone del Mobile is the global benchmark event for the furnishing and design sector. The Salone is held in Milan in April every year, during Milan Design Week, along with the biennial Euroluce exhibition in odd years and EuroCucina and the International Bathroom Exhibition in even years, and in tandem with the annual International Furnishing Accessories Exhibition and Workplace3.0.
Italian Luxury Brands
The Armani Casa aesthetic philosophy focuses on simple lines and perfect proportions, enriched by precious materials, refined finishes, and elegant textiles. The distinctive style incorporates a harmonious combination of different inspirations and design codes to form a sophisticated atmosphere. For Milan Design Week 2018, the brand specially designed a collection of luxurious silk satin pyjamas, robes and scarfs.
The Roberto Cavalli Group, controlled by Italian investment fund Clessidra SGR, is one of the most important Italian companies operating in the luxury fashion, accessories and lifestyle sectors. Founded in the Seventies, when fashion designer and entrepreneur Roberto Cavalli launched the namesake brand, the Group currently operates a wide portfolio of internationally established labels positioned in the different segments of the high-end offering.
Being one of the biggest names in the Italian luxury brand‘s world, Roberto Cavalli Interiors has a regular presence at Salone del Mobile. In 2018, the brand joined the Tahiti chaise longue to its permanent collection after the chair’s success at the 2017 edition of the event.
The rich Fendi Casa catalog contains furnishings for every area of your home. Seamlessly integrating modern advancements with retro details, the collection adds an elegant and inviting ambiance. This year, the incredible luxury brand will celebrate its 30th anniversary at Salone del Mobile!
Porada has its origin from the passion of wood. It was established in 1968 by Luigi Allievi with the aim of expanding the production of chairs, started in 1948. Porada’s collection is wide and varied, made up of a multitude of occasional furniture developed in collaboration with several designers. In 2018 the brand celebrated its 70th anniversary at Salone del Mobile!
Edra is a company with a unique history. It is a recognized leader, in the vanguard of its field. It has followed its own path, with courage, professionalism, respect and character. It has created a history that will last in time, thanks to the production of the highest quality, never swayed by passing fashions and trends. A path that has made it a firmly established brand and a point of reference on the international design scene.
Antonio Lupi is a Tuscan company that, for over sixty years, has distinguished itself on the Italian and international markets for their bathroom furnishings projects. A reality that continues to develop due to investments in technology and creativity, as well as collaboration with international architects and the capability of design and innovation. On the 2018 edition, the brand presented more than 20 novelties.
The MissoniHome collection, designed by Rosita Missoni, is produced and distributed by T&J Vestor, a leading Italian company in home textiles and furnishings, since the early 80s. The appeal of the Missoni message is transformed through the know-how of T&J Vestor, offering proposals for decorating and furnishing houses and gardens in an innovative way. MissoniHome can be found in exclusive designer boutiques and department stores in all the big capital cities and in Missoni boutiques. The brand is present at the most authoritative international trade fairs, like Salone del Mobile, appealing to architects and designers for their creative installations. Furthermore, the ever-growing active presence on the internet is remarkable.
Seletti, a history of vision and evolution. Ever since it was established in 1964, the company has pursued its mission of making the most of professionalism, service and above all an endless product research, striving for improvement, innovation and originality.
Bugatti Home Collection describes the elegant and extraordinary lifestyle originated from the artistically inspired environment of the Bugatti family since the beginning of the 20th century. Under the guidance of Bugatti Design and in collaboration with Etienne Salome, head of Bugatti Interior Design, Italian architect Carlo Colombo studied and carefully reinterpreted the brand’s DNA to create some unique pieces of furniture, which are manufactured and distributed by Luxury Living Group.
Since the 1960s, the vision of Alberto Vignatelli, the Luxury Living Group’s founder, has been embodied in interior design solutions that fully interpret the several trends and influences of our contemporary lifestyle. Meticulous crafting, the most prestigious materials and a study of design, combine to produce exclusive furniture and accessories ranging from minimal abstraction to fashion inspirations, to current expressions of grand decor. The Group is synonymous with luxury, thanks to brands like Fendi Casa, Bentley Home or Baccarat.
Founded in 1966 with the entrepreneurial vision of Piero Ambrogio Busnelli, B&B Italia is a leading Italian company in the international world of designer furniture for both home (B&B Italia Home Division) and contract (B&B Italia Contract Division).
With more than 100 years of history, Poltrona Frau is an international brand name representing design, elegance and perfection of Italian-made products. At Milan Design Week 2017, the brand provided visitors with a cluster of sophisticated and refined materials and products, ranging from exquisite upholstery to extraordinary leather and lighting collections.
Poliform is currently a leading player on the international furniture scene. The highly successful result of adventurous enterprise, the company has always based its vision on the search for quality by updating its lines in keeping with all that is good in contemporary lifestyle trends.
Founded in 1927, Cassina launched industrial design in Italy during the 1950s. The company was pioneering thanks to its striking inclination for research and innovation, working with important architects and designers and encouraging them to envision fresh designs, a characteristic that still distinguishes the brand today. Cassina’s identity lies in the innovative fusion of technological skill and traditional craftsmanship.
Flexform’s history is a family history. Now at the third generation, FLEXFORM was founded in the furniture manufacturing district of Brianza, in Northern Italy. This is where the unique worldwide phenomenon of design Made in Italy began, in the 1960s. A territory where the history of many small crafts workshops working with wood, metal and upholstery since the early 1900s intertwines with that of the great masters of Italian design, trained in the School of Architecture in nearby Milan.
Among the original progenitors and standard bearers of Italian furniture design—the intrepid canaries when home furnishing was little more than a utilitarian cave—Zanotta has carved out an all but untouchable place in the ranks of contemporary luxury. The first to grace its catalogue with works by some of the industry’s boldest names, in sixty years Zanotta’s amassed a veritable pantheon of award-winning designs, with almost a fifth residing in permanent museum displays.
The beginnings of Flos (meaning “flower” in Latin) blossomed from a brilliant idea: to create objects, starting with a light bulb, that would change the way of life for both the Italian market and the foreign markets. The Flos Architectural line encompasses a wider, environmental vision to include the workplace, entertainment and even the non-places of mass consumption. Flos Outdoor focuses on natural spaces like gardens, parks and landscapes.
In the history of the modern bed, the year 1978 was a milestone. It was the year that Flou was founded, a company with the precise objective of innovating the bedroom and create a new ‘sleep culture’. Flou was ahead of its time and launched Nathalie, a bed designed by Maestro Vico Magistretti. In addition to the innovative design and the possibility of purchasing it ‘ready for sleep’, Nathalie was also extremely practical: a flick of the wrist and it was made. Last year, the brand celebrated its 40th anniversary with a special fabrics collection.
Moroso has been working in close collaboration with some of the world’s most talented designers to produce luxury sofas and seating since 1952. Today the company is headed by the second generation of the Moroso family- Roberto, the CEO, and Patrizia, the Art Director,- and is an example of how a small Italian artisan-owner company has evolved since it was run until the nineties by Agostino Moroso.
A leading design company, founded in 1949 by Giulio Castelli and now run by Claudio Luti, Kartell is one of the symbols of Italian design around the world. A success story told through an incredible series of products – furniture, furnishings, lighting, home accessories – that have become part of the domestic landscape, not to mention actual contemporary design icons.
One of the most successful furniture design brands thanks to its research on finishings, refinement of line and the technical quality of its details, Porro celebrated the 90th anniversary’s important milestone in 2015. Founded in 1925 in the Brianza area, by tradition the Italian cradle of high-quality furniture manufacturing, today Porro is an international brand characterized by an intrinsic ability to select, work and interpret wood.
Other Luxury Brands
Baccarat creations dress the most prestigious tables and light up the decor of the world’s most beautiful hotels and restaurants. A dedicated partner to interior designers and architects, our team works closely with our factory’s workshops to highlight each project. As a focal point in the decoration of a boutique or showroom, Baccarat creations add a touch of brilliance—offering a unique experience to customers and visitors.
Bentley furniture and homeware design inspired by the time-honored craftsmanship and material selection that characterize Bentley car interiors. Now you can live the way you drive, with a new range of handmade furniture inspired by the techniques, the materials and the finishes that characterize Bentley’s renowned car interiors. Bentley Home is a partnership between Bentley and Club House Italia, the artisan furniture designer.
BoConcept was born in Denmark in 1952, and today is a premium retail lifestyle brand, with close to three hundred stores in over sixty countries. They design, produce and sell contemporary furniture, accessories and lighting for living, dining, sleeping, home-office and outdoor spaces. They also help their customers create a personal home with their comprehensive in-home or store interior design service.
For over fifteen years, Moooi has inspired and seduced the world with sparkling and innovative designs. The venture founded in 2001 by Marcel Wanders and Casper Vissers is named after their native Dutch word for beautiful – the third ‘o’ in the brand name stands for an extra value in terms of beauty & uniqueness.
Since 1895, founder Daniel Swarovski’s mastery of crystal cutting has defined the company. His enduring passion for innovation and design has made it the world’s premier jewelry and accessory brand. Today, the family carries on the tradition of delivering extraordinary everyday style to women around the world. At Salone del Mobile, the brand will showcase their incredible home collection previously seen in Paris.
Each Roche Bobois piece has its own unique personality, combining the talent, boldness and inventiveness of a designer, with your own style and creativity. Whether you prefer subtle customization or a thorough one, the brand offers a choice of shapes, colors, leathers, woods and finishes that make each furniture piece unique, exclusive and truly Designed for You.
Vitra is a Swiss family-owned company. It not only makes furniture and creates retail environments, but also has its own Campus with buildings by leading international architects.
Kettal’s raison d’être is the creation of timeless furniture, functional and expressive, which represents a contemporary culture and provides solutions to the emerging needs of modern life, based on a blend of creativity, customization, innovation and modern production. Kettal works with the most important names in the international design scene including Patricia Urquiola, Ronan & Erwan Bouroullec, Rodolfo Dordoni, Doshi Levien, Hella Jongerlius, Jasper Morrison, Michel Charlot or Emiliana Design studio. who collectively have contributed to what is a well rounded, innovative and unique collection.
Ritz Paris Home Collection, a part of the Luxury Living Group, caters a line of furnishings and accessories that, interpretable in a metamorphic and dynamic way, sketches out the unique and sophisticated lifestyle that has made, and continues to make, the Ritz Paris an epicenter of elegance.
Ligne Roset is synonymous with modern luxury and invites consumers to revel in a contemporary, design-forward lifestyle. Known for its artful collaborations with both established and up-and-coming talents in contemporary design, Ligne Roset offers consumers an entire lifestyle in which to live both boldly and beautifully via its furniture collections and complimentary decorative accessories, lighting, rugs, textiles and occasional items.
Tom is a restless innovator who works mainly in lighting, accessories and furniture. From his departure point in the early eighties, he has constantly reinvented himself through a series of different design lives – working with luxury Italian goods with Cappellini, Creative Director at Habitat and Artek, creating Plastics company Eurolounge and finally instigating his own eponymous brand in 2002 to rethink the product designer’s relationship with industry.
You may also like: Tom Dixon is opening The Manzioni during Milan Design Week 2019
Italian Interior Designers
Besides his architecture career alongside Patricia Viel, Antonio Citterio has an amazing path as a designer. In the 2018 edition of Salone del Mobile, the designers shined with his special collections with B&B Italia. That collaboration has repeated itself once again, being presented at the 2019 edition.
Emiliano Salci and Britt Moran invested in their individual experience with the profession and study of Design, Art and Fashion, and founded DIMORESTUDIO in 2003. Since that moment, they have designed and carried out every project in a personal and recognizable way: objects created by historical design masters live together with reclaimed materials and other “bespoke” objects to create and forge a particular atmosphere. A timeless visual and emotional pathway.
Spanish by birth, and Italian by choice, Patricia Urquiola was born in Oviedo, Spain and studied architecture in Madrid before graduating from the Milan Politecnico in 1989. She is one of the most coveted interior designers in the world and the keywords for her work are rigour and emotion, innovation and mental comfort. She was mentored by some of the masters of Italian industrial design: Achille Castiglioni oversaw her graduate thesis, and Vico Magistretti, with whom she designed her first projects. She learned her craft in Italy and opened a studio in Milan in 2001, where she has developed a truly global enterprise. At Salone del Mobile, she showcases her work and collaborations with other brands, like with Kartell.
Throughout his career, Pesce’s exuberant work has experimented with color and industrial materials like polyurethane foam, resin, and plastics. Recent projects have been inspired by natural forms, like a couch that looks like a mountain range and tables that call to mind bodies of water (complete with miniature beaches and islands). But perhaps his most radical innovation is the combination of social commentary and design. Pesce’s brings his collectible design pieces to Salone del Mobile, showing Italy’s strong connection with craftsmanship.
Fornasetti’s ‘Theme and Variations’ have come to comprise hundreds of transformations, alterations, ironic re-imaginations and decorative re-interpretations over the years. The artist deployed his infinite imagination towards Cavalieri’s melancholy eyes and plump lips, adapting the face to be framed in a variety of surreal scenarios and situations. This amazing interpretation has taken Italian craftsmanship across the globe.
Other Interior Designers
Jean Nouvel is one of the most innovative influential architects of our time. Throughout his career, the French architect has created plenty of astonishing projects, such as museums, concert halls, theatres and hotels. His atelier is one of the largest architecture practices in France, with a team of skilled professionals.
Nate Berkus is perhaps best known for being a celebrity designer, author and TV personality, as a matter of fact, he has a TLC show (Nate and Jeremiah by Design), who he hosts with his spouse and fellow designer, Jeremiah Brent. His timeless style is one of the most distinctive trademarks of his work. Every project he takes on, he does so taking into consideration that every space or product needs to tell a story, making one of the most influential designers of our time.
Potter, designer and author Jonathan Adler launched his namesake brand after leaving his day job to pursue his first love: pottery. In 1993, Barneys bought his collection of pots, and five years later, he opened his first store in Soho. The American designer has been a recurring presence at Salone del Mobile and other main European design events.
With a differentiating signature style and over 40 years of experience, Kelly Hoppen is clearly an icon and one of the most celebrated interior designers in the world. Through the years, she has received multiple awards, been featured in numerous publications and collaborated with several selected brands. Based in London, Hoppen is known for the idea of giving the most personalized and proper interiors for the client’s lifestyle.
Marcel Wanders is a leading product and interior design studio credited with 1,900+ iconic projects. Under the creative leadership of Marcel Wanders, who is supported by Gabriele Chiave since 2014, the multi-disciplinary team of 40 breathes creativity across a multitude of projects. With several collaborations with some of design’s biggest name, the designer is always present at Italy’s design event.
A career rich with 10,000 creations – completed or yet to come – global fame and tireless protean inventiveness should never overshadow the essential, Philippe Starck has a mission, a vision: that creation, whatever form it takes, must improve the lives of as many people as possible.
Zaha Hadid Design (ZHD) was established in 2006 by Zaha Hadid and operates under the lead of Co-Directors Woody Yao and Maha Kutay. Pushing the boundaries of contemporary design, ZHD implements the latest technological and material advancements in design, in collaboration with the world’s most respected brands. The brand has been showcasing at Salone del Mobile for several years, continuing to wow visitors with its amazing design.
You can also check out: More about ArtsTool Project Culture’s Series of Handcrafted Designs
Starting from the end of the 90s, the Nilufar Gallery knew how to cut out its own space and become the reference point to lovers of historical design as well as to people following the evolution of contemporary design, above all within that more learned, poetic and visionary area shifting between production and contemporary art. Nina Yashar, the gallery founder, works with her sister Nilu and a team of five people.
Gallery Rossana Orlandi was opened in 2002 in a former tie Factory in the Magenta neighborhood, the gallery has been forecasting along the years new and upcoming designers and establishing the premise as one of the most revered platforms for avant-garde Design and Lifestyle. This is definitely a must-see spot during Salone del Mobile.